Copyright © Brave Digital 2018

Bob Group

Interactive website for iconic ecommerce brand

Modern looks and integrated UI for one of South Africa's best-known ecommerce titans
Bob Group

Brief

When much-loved and long established 'Bid or Buy' changed the branding and positioning of their varied offerings, they put up a number of temporary websites to ensure their web presence reflected the new look...

However, the time had come to upgrade these temporary sites into robust, premium web spaces, and Bob Group commissioned Brave to take on the challenge. The first focus was their main brand site, Bob.co.za.

Updated and expanded copy was needed to showcase their various offerings. This, along with new, cohesive design, would set the tone for the suite of brochure websites that were to follow.

Solution

OUR SOLUTION

A clean, impactful design brought to life using WordPress Elementor.

We took a mobile-first approach to ensure speed, ease-of-use and mobile friendliness.

Keeping a firm focus on the user, with a streamlined easy-to-navigate UI, high-impact visuals and appealing micro-animations and interactions to boost engagement, the site is also optimised for SEO, and is easy for admins to update in the WordPress CMS.

Visit Bob.co.za How can we innovate with you?

Bob-shop-card-1

Fresh and clean design

Fresh and clean design

After working together with the client on cleaning up and rounding out the copy, the design refresh began with deep dive into the new brand assets and CI to figure out the best way to showcase these in way that would be both user friendly and in-keeping with the latest design best-practices.

Utilising the lively and exciting colour palette, focusing on the faces of the Bob team and their element of 'personal touch', we designed the new site, starting with mobile.

Bob-pay-card-1
Bob-go-card-1
Bob-box-card-1
bob-ship-card

Bespoke Elementor Build

For optimal CMS ease and support, client requested that we use WordPress for the build, and whilst we leveraged the immense power of Elementor, we opted custom-built elements to ensure a unique feel.

Lively interface

Micro animations, custom rollovers, and interactive elements keep the site dynamic and interesting.

All-over optimised

To ensure a great user experience, as well as SEO excellence, we built the site light, sleek and optimised for speed.

Legacy retention

We used redirects to ensure that no SEO and search legacy was lost when publishing the new-look pages and blog articles.

Custom hover states

Using CSS and Javascript, we created original custom styles for the menu rollover and button hover states.

bob-services-2
bob-services-3
Connect.

How can we bring your brand to life online?

Let us help you modernise your online presence and ensure your website works for you. Get in touch with us now
×

Brave Enquiry

Brave Enquiry
Hi there!

Before we kick off, we would like to get
to know you a little better.

* these fields are required

Great thanks,

Please tell us about your project:

Worried about keeping your idea safe?

No problem! Check out our standard NDA here and then select agree below to sign the NDA.

No problem! Tell us more about your .

What are you hoping to achieve with it? What is its purpose?

We need some more info…

Can you tell us more about your project?

Ok that's great!

Typically our website projects range from R150k - R750k depending on the project complexity.

Here are a few examples:

Ok that's great!

Typically our app projects range from R350k - R1.5m depending on the project complexity.

Here are a few examples:

Ok that's great!

Typically our custom solution projects range from R350k+ depending on the scope of the project.

Here are a few examples:

Not sure? Not to worry...

Don't worry, we'll discover what you're looking for in no time.

Let’s talk budget

What is your budget for this project?